Hello friends, are you also wondering, what is the “best time to post on Instagram“? Or if you want to increase followers, likes and story viewers on your Instagram profile, then in this Best Time to Post on Instagram in 2024 blog, we have discussed in detail the best time to post on IG so that your visibility and engagement always increases.
By knowing the right time to post on Instagram and using that right time, you can ensure that your post reaches millions of people and the reach of your Instagram profile increases further.
If you want to grow your Instagram fast, then you have to schedule Instagram posts according to the right time given below or upload at this time. For more information, you must read this post till the bottom.
Best Time To Post On Instagram In October 2024
When looking at the best time to post on Instagram in 2024 compared to 2023, some Instagram video posts vary by creator, but some general trends emerge, as follows:
| Best Time To Post on Instagram Today |
|---|
| The best time to post is Wednesday at 11:00 a.m. PST (8:00 a.m. EST) This is the time when Instagram users are most likely to interact with content during mid week work hours. According to some users the best day to post is Wednesday, while the worst day is Monday. |
Choose From Two Ways to Post Correctly on Instagram
- 1st: According To the Correct Time
- 2nd: As Per Video Reels Size
We will tell you both the methods here.
1st: According To the Correct Time
| Days | Morning | Evening or Night |
|---|---|---|
| Monday | 11 AM | 2 PM |
| Tuesday | 8 AM | 10 AM |
| Wednesday | 9 AM | 1 PM |
| Thursday | 11 AM | 2 PM |
| Friday | 2 PM | 6 PM |
| Saturday | 8 AM | 1 PM |
| Sunday | 5 PM | 7 PM |
The Best Times During The Weekday
| Trend | Morning / Evening / Night | Morning / Evening / Night |
|---|---|---|
| Morning Commute | 7 AM | 9 AM |
| Lunch Hours | 12 PM | 2 PM |
| End of Workday | 5 PM | 6 PM |
| Bedtime Scrolling | 9 PM | 11 PM |
The Best Times On Weekends
| Week-Ends | Right Time On Post | Right Time On Post |
|---|---|---|
| Weekends are | 9 AM | 11 AM |
| Weekends are | 2 PM | 5 PM |
2nd: As Per Video Reels Size
If we talk about Instagram video size (9:16) then the best time to post on Instagram is 9:16 am as per the ratio of 9:16 and it is very important to upload at 9:16 am.
| Days | Morning |
|---|---|
| Monday | 9:16 AM |
| Tuesday | 9:16 AM |
| Wednesday | 9:16 AM |
| Thursday | 9:16 AM |
| Friday | 9:16 AM |
| Saturday | 9:16 AM |
| Sunday | 9:16 AM |
Best Time to Post By Day on Instagram
| Day | Time (PST) |
|---|---|
| Monday | 11:00 AM |
| Tuesday | 8:00 AM – 10:00 AM |
| Wednesday | 11:00 AM |
| Thursday | 11:00 AM |
| Friday | 2:00 PM |
| Saturday | 8:00 AM |
| Sunday | 6:00 PM |
The Best Time To Post on Instagram Is From Monday to Sunday
Below we are going to know, what is the best time to post on Instagram, and from what time to what time posting will increase the recognition of Instagram. Let’s know about all the days one by one:
Best Time To Post on Instagram On Monday
If we talk about the first day i.e. Monday, the best time to post on Instagram is generally considered to be between 11:00 am to 2:00 pm.
Below I have given the details of the best time to post in some regions which are as follows:
| Time Zone | Time (AM to PM) |
|---|---|
| PST (Pacific Standard Time) | 11:00 AM to 12:00 PM |
| EST (Eastern Standard Time) | 2:00 PM to 3:00 PM |
Best Time To Post on Instagram On Tuesday
If we talk about the second day i.e. Tuesday, the best and best time to post on Instagram is usually between 8:00 AM to 10:00 AM. This is the time when users are active.
Below I have given the details of the best time to post in some areas, which is as follows:
| Time Zone | Time (AM to PM) |
|---|---|
| PST (Pacific Standard Time) | 8:00 AM to 10:00 AM |
| EST (Eastern Standard Time) | 11:00 AM to 1:00 PM |
Best Time To Post on Instagram On Wednesday
If we talk about the third day i.e. Wednesday, the good time to post on Instagram is usually between 11:00 a.m. (8:00 a.m. ). At this time, you must share posts, reels, and stories on your Instagram profile.
Below I have given details of the best time to post in some zones, which are as follows:
| Time Zone | Optimal Times |
|---|---|
| PST (Pacific Standard Time) | 8:00 AM, 2:00 PM, 6:00 PM |
| EST (Eastern Standard Time) | 11:00 AM, 5:00 PM, 9:00 PM |
Best Time To Post on Instagram On Thursday
If we talk about the fourth day i.e. Thursday, the good time to post on Instagram is usually between 8:00 AM / 11:00 AM . According to my experience, if you share posts, reels, and stories at this time, then every post, video, story of yours will definitely go viral.
If we talk about the time zone, then you should see below and post accordingly:
| Time (PST) | Time (EST) |
|---|---|
| 8:00 AM | 11:00 AM |
| 3:00 PM | 6:00 PM |
| 8:00 PM | 11:00 PM |
Best Time To Post on Instagram On Friday
If we talk about the fifth day i.e. Friday, the best time to post on Instagram is usually right between 11:00 AM and 2:00 PM. These posting times saw the most engagement compared to those posted during other day times.
If we talk about time zones, then you can see below and post accordingly:
| Time (PST) | Time (EST) |
|---|---|
| 11:00 AM – 2:00 PM | 2:00 PM – 5:00 PM |
Overall Time Overview On Friday:
Overall, aim for 11 AM to 2 PM PST for the best results for Instagram users , with 4 PM to 7 PM PST as a good alternative.
Best Time To Post on Instagram On Saturday
If we talk about the sixth day i.e. Saturday, the best time to post on Instagram is usually right between 9:00 AM to 11:00 AM. These posting times saw the most engagement compared to those posted during other day times.
If we talk about time zones, then you can see below and post accordingly:
| Time (PST) | Time (EST) |
|---|---|
| 9:00 AM – 11:00 AM | 12:00 PM – 2:00 PM |
Best Time To Post on Instagram On Sunday
If we talk about the seventh day, the best time to post on Instagram on Sunday is usually between 1:00 PM and 5:00 PM.
You must share your posts, reels and videos between 1 PM and 5 PM on Sunday.
If we talk about the time zone, then see below and post accordingly:
| Day | PST | EST |
|---|---|---|
| Sunday | 1 PM – 5 PM | 4 PM – 8 PM |
If seen overall, then you should set a goal on Sunday and share content on Instagram between this best time of 1:00 PM and 5:00 PM
Peak Instagram Engagement Time on Monday – Sunday
Below are the highest Instagram engagement hours for each day of the week:
- Monday: 11 AM – 2 PM PST
- Tuesday: 8 AM – 10 AM PST, with 8 AM being the peak
- Wednesday: 11 AM PST
- Thursday: 11 AM PST
- Friday: 10 AM – 11 AM PST
- Saturday: 8 AM PST
- Sunday: 7 AM – 12 PM PST
When is The Best Time to Post, Reels and Stories on Instagram?
Below, take a closer look at some important points that will prove to be of great help to you:
- Best time to post on Instagram:
- Weekdays between 10 am and 2 pm
- Tuesday and Wednesday: till 4 pm
- Specifically for Reels:
- 9 am to 12 pm, Monday to Thursday
- Reels get up to 300% more engagement than regular videos
- Tips for Stories:
- Timing is less important than regular posting and engagement
- Post the latest and the best content frequently
- Build a relationship with followers i.e. comments, call chats
Important factors:
- Post daily and regularly.
- Test different posting times for your audience.
- Use trending sounds and catchy hooks for Reels.
- Interact with followers to improve visibility.
Best Time To Upload Post to Instagram By Industry
| Industry | Best Days | Best Times |
|---|---|---|
| Technology and Software | Tuesday, Wednesday, Thursday | 10 AM to 2 PM |
| Healthcare and Fitness | Monday, Wednesday, Friday | 6 AM to 9 AM, 7 PM to 9 PM |
| Food and Beverage | Friday, Saturday, Sunday | 12 PM to 2 PM, 6 PM to 8 PM |
| Fashion and Beauty | Wednesday, Thursday, Friday | 11 AM to 1 PM, 7 PM to 9 PM |
| Travel and Tourism | Monday, Thursday, Sunday | 9 AM to 11 AM, 2 PM to 4 PM |
| Education | Tuesday, Wednesday, Thursday | 11 AM to 2 PM, 6 PM to 9 PM |
| Entertainment and Media | Tuesday, Thursday, Friday | 12 PM to 3 PM, 7 PM to 9 PM |
| E-commerce and Retail | Wednesday, Thursday, Friday | 11 AM to 1 PM, 6 PM to 9 PM |
| B2B Brands | Monday, Wednesday, Sunday | 10 PM to 2 PM, 6 PM to 8 PM |
Best Time To Upload Post to Instagram By Country
| Country | Best Days | Best Times (Local Time) |
|---|---|---|
| United States | Tuesday, Wednesday, Friday | 11 AM to 2 PM, 7 PM to 9 PM |
| United Kingdom | Monday, Tuesday, Friday | 4 AM to 6 AM, 12 PM to 2 PM |
| Australia | Tuesday, Wednesday, Thursday | 11 AM to 1 PM, 7 PM to 9 PM |
| Canada | Monday, Wednesday, Thursday | 12 PM to 2 PM, 6 PM to 8 PM |
| India | Tuesday, Wednesday, Thursday | 9 AM to 11 AM, 8 PM to 10 PM |
| Brazil | Tuesday, Wednesday, Friday | 1 PM to 3 PM, 9 PM to 11 PM |
| Germany | Monday, Wednesday, Friday | 10 AM to 12 PM, 6 PM to 8 PM |
| Japan | Tuesday, Thursday, Friday | 12 PM to 2 PM, 7 PM to 9 PM |
How to Find the Good Time to Post on Instagram?
Here’s a concise rewrite of the points:
- Check Instagram Insights for follower activity best times.
- Test different posting schedules and track results.
- Peak times generally:
- Weekdays: 7-9 AM, 12-2 PM, 5-6 PM
- Weekends: 9-11 AM, 2-5 PM
- Use analytics tools like Hootsuite for deeper insights.
- Keep up with latest industry trends and research.
- Post when audience is active for immediate engagement.
Best Time to Post Stories on Instagram
If we talk about the best time to post Instagram stories, it varies from week to week, so if you are posting for the first time, then follow the best time details given below:
- Monday: 11 AM to 1 PM
- Tuesday: 11 AM to 1 PM
- Wednesday: 11 AM to 1 PM
- Thursday: 11 AM to 12 PM
- Friday: 11 AM to 1 PM
- Saturday: 10 AM to 1 PM
- Sunday: 9 AM to 4 PM
Best Time to Post on Instagram Reels By Day
- Monday: 6 AM, 10 AM, 10 PM
- Tuesday: 3 AM, 4 AM, 9 AM
- Wednesday: 7 AM, 9 AM, 11 PM
- Thursday: 9 AM, 12 AM, 7 PM
- Friday: 5 AM, 2 PM, 4 PM
- Saturday: 11 AM, 7 PM, 8 PM
- Sunday: 8 AM, 4 PM
Best Time To Post On Instagram In Egypt
I did a lot of research and found that the best time to post on Instagram in Egypt is from 6 PM to 8 PM.
From my experience, below is the time table for posting on each day of the week Best Time To Post On Instagram In Egypt, you must follow it:
| Day | Time |
|---|---|
| Monday | 07:00 pm |
| Tuesday | 06:00 pm |
| Wednesday | 06:00 pm |
| Thursday | 06:00 pm |
| Friday | 08:00 pm |
| Saturday | 06:00 pm |
| Sunday | 07:00 pm |
Best Times to Post on Instagram in Australia
I found the best time to post on Instagram in Australia is between 7 PM and 9 PM, based on my Instagram profile.
Based on my experience, the Best Time To Post On Instagram In Australia is the time table for posting on every day of the week, you must follow it.
| Day | Time AEST |
|---|---|
| Monday | 07:00 PM – 09:00 PM |
| Tuesday | 06:00 AM – 08:00 AM |
| Wednesday | 07:00 PM – 09:00 PM |
| Thursday | 07:00 PM – 09:00 PM |
| Friday | 07:00 PM – 09:00 PM |
| Saturday | 09:00 AM – 11:00 AM |
| Sunday | 8:00 AM – 12:00 PM |
How to Create & Manage Schedule for Your Best Time to Post & Reels on Instagram?
1st:- Schedule a post or Reel on Instagram
- Open the Instagram app.
- Tap + and select Post or Reel.
- Choose a photo or video, add a caption, effects, and filters.
- Tap Next.
- Tap More options (Android) or Advanced settings (iOS).
- Tap Schedule.
- Select a date and time (up to 75 days away).
- Tap Done.
- Tap the back button.
- Tap Schedule to finalize your post or Reel.
2nd: Manage scheduled posts and Reels on Instagram
- Go to your Instagram profile page.
- Tap in the top right.
- Then tap & click Scheduled content.
- Tap next to the post or Reel you’d like to edit.
- Tap Reschedule or Share now or Delete.
Conclusion
If you use the methods and time mentioned in this post (Best Time to Post on Instagram in 2024) correctly, then your Instagram will grow quickly. But for this you have to make constant efforts and work hard, only then you will see results.
But remember that this Best Time to Post on Instagram today can bring you to a better feed of your audience only according to this post, after that luck is in the hands of your content.
If people don’t like your posts, you won’t get many likes or comments on Instagram even if you post at the best time. If you manage multiple Instagram accounts for clients, using an automated posting tool can be really helpful.
One example is SocialPilot. This tool lets you set up multiple posts, stories, and reels in advance. You can plan to post everything at times when more people are likely to see it, so you don’t miss out on great opportunities to share.
FAQs
Q1. What is the best time to post on Instagram in Egypt?
Ans: For Egypt, the best times to post are generally around 11 AM to 1 PM on weekdays, aligning with lunch breaks when users are more active.
Q2. When to post on Instagram in Australia?
Ans: In Australia, the best times to post are usually during the week, between 11 AM and 1 PM, especially on Tuesdays and Wednesdays.
Q3. What is the best time to post on Instagram today?
Ans: The best time to post today is between 11 a.m. and 1 p.m., because that’s when most people are online at work.
Q4. When’s the best time to post on Instagram in 2024?
Q5. Does the time you post on Instagram matter?
Ans: Yes, the time you post can change how many people see it. The number of likes, comments, and general interaction can go up if you time it right.
Q6. When is it best not to post on Instagram?
Ans: Avoid posting too late at night or early in the morning (2 AM-5 AM). These are often the periods when users are least active.
Q7. When is the best time to post on Instagram in my country or timezone?
Ans: Experiment with different publishing times to see when your unique audience is most active and interested.
Q8. How often should I post on Instagram?
Ans: Consistency is more important than frequency. To avoid overloading your readers, aim for at least 3-5 excellent articles every week.
Q9. How to find your own best times to post on Instagram?
Ans: Use Instagram Insights to determine when your followers are the most active. Try posting at various times and see which ones get the most interest.